iGaming Events & Marketing

iGaming event means an occasion on which a game of chance is played. While, Marketing has been reported to influence gamblers’ perceptions and behaviors, but this is not as clear for digital marketing. iGaming marketing is broad, ranging from the marketing of gambling websites to communication and advertising on the social media and networks.

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There are currently 4 names in this directory beginning with the letter M.
MAR (Marketing Expenses)
Marketing expenses as a percentage of revenue, this may commonly be referred to as the cost of sales.

Market Share
The amount of Guests that patronize our casino vs. visiting other casinos in the area.

Marketing
Everything involved in the movement or sale of goods.

Marketing Mix
The percentages and dollars budgeted to each sub department in the overall marketing department.
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