iGaming Events & Marketing

iGaming event means an occasion on which a game of chance is played. While, Marketing has been reported to influence gamblers’ perceptions and behaviors, but this is not as clear for digital marketing. iGaming marketing is broad, ranging from the marketing of gambling websites to communication and advertising on the social media and networks.

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There are currently 3 names in this directory beginning with the letter L.
A leaderboard allows players to see net single wins in a day, week or month. Players can also see their rankings and know who are at the top of the leaderboard.

Long Tail
The idea that small markets can be served on the aggregate by the internet and become profitable.

Loyalty Program
A method for online casinos to reward their players based on their playing activity.